Cha Eunwoo Set to Release 'Sweet Papaya' M/V on the 28th

Versatile performer Cha Eunwoo is actively broadening his musical repertoire by unveiling an additional music video for the song "Sweet Papaya," which will be released alongside his second mini-album, ELSE.

On the afternoon of the 13th, the artist's official social media platforms released a "coming soon" image, officially announcing the visual release for the B-side track. This strategic decision reflects a dual promotional strategy; after the official album launch on November 21, a teaser for "Sweet Papaya" will appear on the 26th, leading up to the complete cinematic debut on the 28th.

A Contrast of Emotions

The release strategy emphasizes a purposeful tonal difference. While the album's title track, "SATURDAY PREACHER," is set to present a retro-disco message, "Sweet Papaya" delivers a rich, contrasting style. By creating two unique music videos, Cha Eunwoo's efforts before enlistment aim to offer a multi-sensory experience for his international fans, ensuring his artistic presence is unforgettable even during his military break.

In the recently unveiled images, Cha Eunwoo takes center stage, surrounded by a diverse collection of instruments, exuding a funky and magnetic vibe. The visual setup combines his captivating presence with vibrant tropical colors and the command "Stay Tuned!"—successfully capturing the viewer's attention. As suggested by its name, the track hints at a concept reminiscent of sweet, tropical fruit, sparking interest in the array of charms Cha Eunwoo is set to showcase.

Broadening the Sonic Spectrum

Initially hinted at through a highlight medley, "Sweet Papaya" features Cha Eunwoo’s distinctive "chill" vocal tone, creating a sensual auditory experience. The track has captivated global audiences with its refined party atmosphere. With the audio already released, the upcoming music video is anticipated to vividly portray his musical vision.

The mini-album ELSE is a varied collection of four songs. In addition to the tropical vibes of "Sweet Papaya" and the retro feel of "SATURDAY PREACHER," the EP includes "Selfish" and "Thinkin’ Bout U," highlighting a range of genres.

ELSE is set to be available on domestic and international streaming platforms on November 21 at 1 PM KST.

Leading up to the release, Cha Eunwoo continues to actively engage with fans through extensive content and interactive ARS events. Despite his current military service, his strong presence as a solo artist indicates that ELSE will be a significant showcase of his expanding artistic range.

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Release Timeline

• November 19: "SATURDAY PREACHER" MV Teaser

• November 21: Official Album Release (ELSE) & "SATURDAY PREACHER" MV

• November 26: "Sweet Papaya" MV Teaser

• November 28: "Sweet Papaya" Official MV